Guide
Jobber quote follow-up: keep unsold estimates alive
You wrote the quote on the truck, sent it from the parking lot, and moved on to the next call. Then nothing. The quote is not a no — it is an unanswered question, and in most small shops nobody comes back to answer it. Here is a plain routine for following up on Jobber quotes, and what it tends to be worth.
Why a quote goes quiet
Most estimates do not close on the spot, and that is normal. Industry data collected by Hatch puts about 43% of quotes closing between day 2 and day 30 after they are sent, and much of HVAC selling happens on the fourth to sixth touch. A homeowner who got three bids is not rejecting you by going silent; they are comparing, forgetting, or waiting for payday. The loss happens later, when the shop never touches the quote again because there was no one whose job that was.
Open the Quotes list in your Jobber and sort by age. Anything open past two weeks is either a conversation you lost track of or money you have already decided not to chase. That list, in dollars, is the honest starting point.
A routine that fits between jobs
The routine that survives a working week is a boring one, done at the same time every day or two:
- Day 2 after sending: one short message, not a nudge. Add the one piece of information the customer most likely still needs — a start date, an alternative option, financing, or a photo of the issue you spotted.
- Day 7: check in once, in the same thread, and name the thing holding them up: “If the timing is the issue, we can hold the slot for two more weeks.”
- Day 14 and day 30: a final plain note that you are closing the file but are around if the problem comes back. Then mark it lost in Jobber so the list stays honest.
- Once closed: log the outcome. Approved or lost, either is data; silence is not.
Two touches beat zero, four to six beats two, and past that most quotes have already decided. Stop there and put the time into the next batch of day-2 messages instead.
What the message says
Keep it under sixty words, in your own voice, about their problem rather than your paperwork. An example of the shape:
Example wording — not a sent message
“Hi Mike — following up on the water heater quote from Tuesday. The unit is in stock and I can hold a Thursday slot through the week. Any questions I can answer?”
Notice what is missing: no “just checking in”, no exclamation marks, and one easy thing to say yes to.
When a tool beats a habit
Jobber's built-in quote follow-ups send timed reminders, and for some shops that is enough. What they cannot do is look across your quotes, jobs and maintenance and decide which one is worth a message today, write that message, and show you what the answered ones were worth. That gap — between a timer and a front office — is the whole idea behind TradeBuilds FrontDesk: it reads your own Jobber account, puts a dollar value on the open work, drafts the follow-ups, and you approve each one before anything goes out. The first look at your own numbers, the Leak Report, is free.
TradeBuilds FrontDesk is built and run end to end by AI agents on NanoCorp, which is how we keep a guide like this one current without an office.